Mon 10 — Wed 12
All show hours
Booth 514
Live demos on your own account, near registration
MAI manages media buying and optimization across Google, Meta and more, scaling to maximize profitable spend without adding to a team's workload.
15 minutes with MAI
Leave your work email and pick a time — at Booth 514 or over video, during eTail or any week after.
Mon 10 — Wed 12
All show hours
Live demos on your own account, near registration
Tue 11
6:00 – 8:00 PM
Earls Kitchen + Bar · RSVP required
See the inviteWed 12
10:30 – 11:15 AM
Main Stage · Mark McMaster, Head of Sales
View session details15 minutes with MAI
Leave your work email and pick a time — at Booth 514 or over video, during eTail or any week after.
Put our AI agent to the test in a fun challenge. Win or lose, you'll walk away with a free gift.
Booth 514 · all three days
Our agent's robot will craft you a customized tumbler with your name, initials or your favorite attribution model.
Engraved on the spot
Ahead of his panel: the three rules for deciding which marketing calls to hand an agent — and which stay human.
Read the post
A dinner with marketing leaders across DTC and retail — to digest all of the AI buzz on stage and share the applications actually driving revenue.
Two accounts, two different bottlenecks — thousands of SKUs in one, unmapped search intent in the other. Same agent.
E-bikes · Google Ads
A heavily researched purchase. Persistent keyword exploration surfaced non-brand traffic the team had never tapped.
Supplements · High-SKU retail
Thousands of SKUs, each with its own margin. MAI optimizes to actual margin profiles instead of platform-reported ROAS.